They did it again! The new Nine Inch Nails album The Slip is available on their site completely free of charge. Not only can you download it in MP3, NIN has opted to give you the option to download various lossless formats including WAV which is basically better than CD quality.

I’m not sure what the business model is here but I’m assuming they plan to make money off of physical sales, and better yet, gigs and the knowledge that their fanbase loves them. Who wouldn’t? This is another brave move by a band that continues to shake up the music industry.

Is it working? Hell, I was never much of a NIN fan, but ever since they started doing their thing I’ve been listening to them more and more. Granted, the instrumental album wasn’t very impressive, but from what I’m hearing now, The Slip is their best offering to date.

Rock on Trent Reznor!

Nine Inch Nails - Echoplex